Customers Rock!

A blog about customers, their experiences, and how businesses can make sure their customer experiences rock!

Tuesday Tidbits

Posted by Becky Carroll on September 11, 2007

global-hello.jpg Here are a few quick links to keep you busy today!

NextUp

Doug Meacham writes about improving the customer experience by improving the employee experience.  This is critical, as employees are the face of the company to the customer.  I like this part especially:

Companies invest every day in customer retention. What would happen if the big box or specialty retailer spent some of that $175 Million a year on employee retention? What if store managers could spend less time recruiting new employees and more time developing better relationships with the ones they have?

Thanks for the reminder about employees, Doug!  I just wish more companies were investing not only in employee retention but also in customer retention.

Flooring the Consumer

C.B. Whittemore has a great essay on what it means to meet, or miss, customer expectations.  Here is a snippet:

Nonetheless, high customer expectations separate mediocrity from greatness. They lead to loyalty and a strong likelihood of long term viability. They lead to satisfaction, which sure beats dissatisfaction!

Very thought-provoking piece, C.B.!

My 2 Cents

Finally, David Reich reminds us not to forget what happened on this day six years ago with a great photo on his blog.  Thanks, David.

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2 Responses to “Tuesday Tidbits”

  1. Thanks, Becky! And what a beautiful way to remember 9/11.

  2. [...] friend & top marketing blogger, Becky has an interesting post titled Tuesday Tidbits. Update : Just noticed that Gurunandan Bhat has a presentation on Using Movable Type 4.0 as a [...]

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